Category Archives: Helpful Articles

Priorities and Productivity, with Free Printable!, from Erin Fisher of Erin Fisher Photography

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I have a confession to make: I’m not always very productive.

Now, before you start imagining me laying on the couch all day watching soap operas and eating bonbons, let me clarify: I’m always busy. I’m just not always productive.

There are many different things that I need to accomplish through out the week, and sometimes I just have a hard time prioritizing the things that need to get done over the things that can get done. It’s a problem I’ve had forever, but one that seems to have become ever more pervasive as my roles in life have multiplied and expanded… I’m now a mom and wife, the boss lady of the home front, and the girl behind the camera at Erin Fisher Photography.

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So really, I do lots of stuff. Just not always the right stuff.

So today I decided that it was time for a change. I woke up this morning and got to the business of putting together a daily worksheet to guide my choices (if that doesn’t get you excited about managing priorities I don’t know what will…).

I firmly believe that we have the ability to make every day fabulously productive if we have our priorities straight. If we can separate out the things that need to get done, from the good things that can get done, from the things we probably shouldn’t be doing, then we’re off to a really good start.

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I’m really excited about making this process a part of my day, and I’m prayerfully hoping that it makes a difference. I decided to share it with you all here, knowing that many of you might be feeling the exact same way. This weekend also happens to be Daylight Saving, which is pretty much the perfect time to have a “redo of the new year.”

Let’s start spring off with a bang, and choose to make each day fabulous. Not because we’re going to become supercharged versions of ourselves who work beyond what is reasonable or required, but because we’re going to focus on doing only what actually needs to get done before we set about doing anything else.

There are three questions I plan on asking myself every morning (or every night before bed.)

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What do I need to do today? What can I do today? What should I not do today …

Deep cleaning the bathroom when a client’s gallery is coming due is probably not the best choice. Updating all of the images on my website when the pantry is empty and the kids are due home in 2 hours is probably not the wisest course. And sometimes, spending chunks of time scrolling Facebook, reading blog posts, and stalking fabulous photographers just doesn’t need to happen at all.

This worksheet is meant to be a guide to get us thinking, and set our hearts and minds in the right direction from the start. I also included two little boxes that I think can make a huge impact on the quality of our days, and ultimately our lives…

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One is a box that simply says “Choosing joy.” This is where I want to write down the reasons why I can approach the day with a joyful heart. Maybe it’s something I’m thankful for, something I’m looking forward to, or something sweet that happened days before… Whatever it is, it puts a smile on my face and a spring in my step

The other is a box that says R A K, which stands for Random Act of Kindness. I think most of us intend to bless others every day – whether in big ways or small – but we get distracted with the craziness of life and our good intentions fall short of any actual follow through.

Well, now we have a place to make an actual plan. What can we do each day to bring a smile to someone else? It can be something as small as shooting off an encouraging text to someone who is down, to something as big as taking a new friend out to lunch. If every day is always only about us and our own needs, our perspectives are going to be a little off.

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I hope this little worksheet encourages your hearts and helps set your days in the right direction!! As dorky as it probably sounds, I’m kind of exited to wake up in the morning, make a sweet cup of coffee, and think through the choices I can make to make tomorrow fabulous.

Simply click here and print your own copy!

Lots of love,

Erin

 

Erin Fisher is a Hawaii natural light, lifestyle, family photographer specializing in family shoots, events, and military homecomings.

For more from Erin, and for booking inquiries, please visit her website, Like Erin Fisher Photography on Facebook, and follow Erin on Instagram.

6 Tips for a Successful Session, with Kristen McKay

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At the heart of it all, I am a mom. I am busy, always pulled in 100 different directions, am forever watching our budget, and my family is my world. When I became a professional photographer, I developed my business based on what I would look for when hiring a photographer and how an ideal session for my family would be run. Here are my tips for not only a successful session but creating a great customer experience.

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1. Create an Experience for Your Clients

From our first interaction via email or social media, to a hand-written thank you letter after a session, I want my clients to feel important, special, and that their session was customized to their unique family needs.

When clients reflect on their experience, I want it to feel personalized, well-organized and easy! After all, as family and child photographers, most of our interactions are with busy moms who are wanting beautiful keepsakes but don’t want the experience to feel like a second job.

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2. Make it EASY

Families are busy. I don’t want them to dread their session or any of the session “to-dos”. I use an online all-in-one management system that streamlines and simplifies the process both for my clients and myself. Payments, contracts, questionnaires are all handled in one place and online. I can’t tell you how many clients have thanked me for such a simple process.

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3. Communicate Expectations Prior to the Session

I would say 80% of your success will come from taking the time to communicate properly with your clients prior to your session. Provide a general outline of the process, give them ideas on styling, give them your contingent plan in case of weather or illness. Also, a lot of the general information can be gathered in a simple questionnaire. Ask questions like, Who will take part in the session? What are their ages? What are your ‘must have’ shots? What is your family’s style? What makes you laugh? What do you like to do together?

All of these questions help you to get to know the family, understand their needs and then help you formulate a plan for their session.

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4. Prepare a Gameplan

This doesn’t have to be formal. Once I get the questionnaire from the family and know ages, types of shots they want, etc. I prepare a mental gameplan for the session. I determine the location, depending on the time of day, I know general areas within the location to use, I plan props if necessary (like stools, benches, chairs, blankets), I determine the shot list (for example, if a family shot is most important, that is what we focus on first). Finally, but certainly not least, I think about the equipment I will need (lenses, lighting, etc.) and how I will use it.

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5. Be Yourself

It’s the day of the session and the family hired you because of your work, your style and because you’re you! You have prepared for the session, contracts and payments are all taken care of, you have the gameplan in your head. All you need to do is be you and do what you do best.

Welcome the family, briefly get acquainted, verbally review the general plan with the family and get to it! Have fun with it, shooting is the fun and creative part!

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6. Follow Up

After the session, I always send a thank you email within 24 hours. I thank them for their time, try to mention a memorable moment from our time together and lastly provide them a timeline on when to expect their gallery and where to look for it.

After the gallery is delivered, as part of my client experience, I like to send a hand-written note. I tell them how much I love their final gallery, that I can’t wait to work with them again and I also include a small gift as a thank you for their patronage.
A successful photography session is not just about producing great photography, it’s actually just one slice of the pie. Yes, your images and style will draw customers in, but the experience you create and the service you provide will produce referrals and repeat clients that will set your business apart and make you successful in the long-term!

 

Kristen McKay is a portrait and lifestyle photographer operating in the Highland, Milford, Commerce, and White Lake, Michigan areas. For more from Kristen, and for booking inquiries, please visit her website, and Like Kristen McKay Photography on Facebook.

Re-Branding to Fit Your Passion: An Interview with Heather Floyd of Floyd Family Photography

As an organization dedicated to passionate artists, we at NAPCP can certainly relate to the fluid aspects of art — including and especially photography. NAPCP member Heather Floyd, of Floyd Family Photography, decided last year that portrait photography was no longer primarily what she wanted to give her clientele. How do you re-brand without losing your mind and your client base? What made Heather decide she wanted to make the change to documentary photography and video? Read on to find out and be inspired!

NAPCP: We would love to know more about you and how you started your photography journey …
Heather Floyd:
My journey started long ago as I watched my mother take beautiful photos of me and my family growing up. With a borrowed enlarger and dark room, my mom developed her own film and we have many keepsake photo memories to remind us of those days. The days in which I was young, alive and free. I will never forget that time of my life and I wanted so badly to be able to give that to other people. I never thought I could actually make a true living at it so I did it as a job “on the side” for many years before deciding to quit my full time job as a veterinary technician. Many photography classes and a few life lessons later, I have decided that documentary photography is where my heart lies. And while photos are definitely a huge part of that, movies just seem to be that next awesome step in documented life. Nothing compares to little voices and the pitter patter of small feet as they run down the hallway. You can’t get that in photos. Your imagination has to come in someplace. With video, there is nothing left to the imagination other than what is not featured. Can you tell I love my job?

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NAPCP: You’re moving your business into documentary video and photography. What is it that draws you to that niche? What prompted the change in your brand?
Heather Floyd:
This last year, as I mentioned, I changed my views as to what I wanted to give my clients. Portraits are still a part of my business but a large part of what I offer is documentary photography. I want people to have the memories that I was left with as a child. Those spontaneous, silly, funny moments that, without photos, would possible be forgotten. Learning about the documentary vision that video can have, I was naturally drawn to the story telling aspect of it. It seems to be next step in today’s world of documentary photography and I am in love.

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NAPCP: Describe your ideal session.
Heather Floyd:
My ideal session would include anything that warms the heart of the family I am photographing. I truly want to capture the  moments that make them special an unique and I can only do that after I get to know them a little bit. In person consultations or lengthy phone conversations can sometimes be the best way to meet people. I can talk for hours when it comes to other people’s lives and what makes them thrive and strive. Listening to personal stories is my favorite thing to do.

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NAPCP: Why is video important in this industry? What is your favorite camera/lens for shooting video?
Heather Floyd:
I believe that video is the “next best thing” when it comes to documentary storytelling. It really is the next best thing to a still photo. While a still photo can show you a lot of emotion, the video can tell you the emotion. It really is a different feeling. I think it is important for this area of the industry to grow so that we can more creative ideas spun from this and possibly merge into something else in the future. Who knows what technology will bring forth? But for now- all I have to shoot video is my typical every day camera – my canon 6D. Zoom lenses don’t typically work as well or as easily for video in my opinion than prime lenses, but everyone has their own style when it comes to what gear to use. Are there better cameras out there? Sure. There is new technology coming out all the time. But does it matter? No. The important thing is that you are documenting life.

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NAPCP: There is very real richness and texture to your work. How did you decide to embrace life’s ‘beautiful messes’ as your style?
Heather Floyd:
While I am my biggest critic, I think that is the best thing I have heard about my work. “Life’s beautiful messes” is what life is all about. Nobody is perfect and nobody can claim to be. If we don’t remember life’s imperfections, then we have nothing to strive for, nothing to laugh at and nothing worth remembering. And, who wants “perfect” anyway?

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NAPCP: What advice do you have for others who want to change the direction or nature of their photography business?
Heather Floyd:
I think my best advice for someone that wants to change the way they do their business is that you just have to do it. If you have a passion for something, it will show in your work. People will see the difference in how you showcase it and they will want to be a part of it. It’s not just about showing people what you want to shoot, it’s also about showing people why it’s important to you and why it should be important to them. You succeed in that and you all become winners.

 

A big thank you to Heather for taking the time to speak with us about video in photography, and being brave in business changes! For more from Heather, visit her website, and Like Floyd Family Photography on Facebook.

 

Editor’s Note: The images throughout this post are stills captured from Heather’s lovely video. Thanks to her for allowing us to share them as well!

NAPCP Retreat: Live Portfolio Review

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Today we have a special treat for you — a video of the Live Portfolio Review, hosted by Dan Brouillette, and 2014 Photographer of the Year Jennifer Kapala,  from the NAPCP Retreat.

This video has wonderful tips for submitting your images in the January 2016 International Image Competition (open now!, and ending February 18th). Submit your most striking work now; we encourage you not to wait until the last minute.

Log in to NAPCP’s member-exclusive Video Resources page with your NAPCP credentials to view this fantastic resource!

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We are so delighted that you are here. The National Association of Professional Child Photographers is an association whose mission is to promote and support the artistry and integrity of professional child photographers. To accomplish this mission, NAPCP provides the most comprehensive resources for its members, bringing together a community of passionate artists committed to growth in their skills, their artistry, and their businesses.

NAPCP.com (formally pronounced "NAP-C-P") is a place where professional child photographers can come and connect, learn, teach, aspire and grow. It is also a valuable resource for parents who are looking for a professional child photographer in their area, and want to be inspired and educated about our specialized industry.

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