Meet the 2026 NAPCP Mentors

Guiding the Future: Empowering Others Through Mentorship

We are thrilled to introduce the distinguished group of experts who will be serving as mentors for the National Association of Portrait and Child Photographers in 2026. Each mentor has been carefully selected for their exceptional skills, extensive experience, and passion for helping photographers at all stages of their careers grow and succeed.

Our mentors are leaders in the industry, with a wealth of knowledge to share. Whether you’re just starting out, looking to refine your craft or have questions about running a successful business, these professionals are here to offer personalized guidance, expert advice, and invaluable insight into the art and business of photography.

Looking for photography mentorship to grow your portrait or family photography business? The 2026 NAPCP Mentors are experienced educators who help photographers refine craft, strengthen portfolios, and build profitable systems—from pricing and marketing to editing and client experience.

Why Choose a Mentor?

Mentorship is one of the most effective ways to elevate your photography skills. By working with one of our 2025 mentors, you’ll gain access to:

Expert Advice: Gain valuable insights from seasoned professionals who bring years of experience and a deep understanding of the field.

Personalized Guidance: Receive mentorship tailored to your specific photography style and goals.

Invaluable Insights: Understand the techniques, tools, and strategies that set top photographers apart in the industry.

We encourage you to take advantage of this incredible opportunity to advance your craft and build meaningful relationships with some of the best in the business.

PLEASE NOTE: Mentoring sessions are reserved for NAPCP Members only. Not a NAPCP Member? Click here to join!

Your Dream Mentor is Just a Click Away

Alice Park, NAPCP photography mentor specializing in branding, mini sessions, associate photographers, and scalable growth

Alice Park

Co-founder and Principal Photographer for Alice Park Photography  |  Co-founder of NAPCP  |  Co-owner of Park Studios  |  Inventor of Creativity Camp

Alice Park is a seasoned photographer, creative entrepreneur, and mentor with over 20 years of experience in child and family photography. As co-founder of the National Association of Portrait & Child Photographers (NAPCP), she’s helped shape industry standards and build a strong professional community. Alice has built a multifaceted photography business and now offers personalized mentoring focused on strategy, branding, and scalable growth. Her guidance empowers photographers to grow profitable, purpose-driven businesses with clarity and confidence.

RATES:

$500 Per Session
$1250 for 3 Sessions

SPECIALTIES:

Ashley McBroom, NAPCP photography mentor for portfolio review, color consistency, editing style, and composition refinement

Ashley McBroom

Owner and Lead Photographer, Ashley McBroom Photography

Ashley is an Atlanta-based professional photographer with over a decade of experience specializing in family and high school senior portraiture. A Georgia Tech graduate and mom of four, she blends technical precision with a connection-driven style rooted in authenticity, emotion, and consistent artistry. She also specializes in underwater photography, bringing a strong creative vision and a sharp eye for editing and composition—helping photographers make the subtle refinements that elevate images and strengthen portfolios. Ashley was named NAPCP’s 2019 Photographer of the Year and featured on the cover of Inspired Magazine, is a Certified Click Pro with multiple awards and publications through Click Magazine, has worked with brands including ShootProof, Nuby, Kids2, Baby Einstein, and Ingenuity, and has served as a judge for NAPCP digital and print competitions.

RATES:

$325 Per Session
$780 for 3 Sessions

SPECIALTIES:

Erika Holifield, NAPCP photography mentor for social media marketing, brand messaging, reels creation, and lead generation

Erika Holifield

Owner and Lead Photographer at Erika Holifield Photography  |  Head of Community for NAPCP

Erika is Head of Community for NAPCP and owner of Erika Holifield Photography, helping creatives and small business owners find their voice online and build a supportive, strategic social media presence. Her approach makes social media feel simple, intentional, and aligned—without constant on-camera content. Through mentorship, Erika teaches how social media works, how to use it strategically, and how to share your story and process to stand out. She focuses on clarity, consistency, and sustainable content, offering practical tips for Reels plus favorite apps and tools to make creation faster and less overwhelming. Together, Erika and her mentees build a strategy they genuinely enjoy and can sustain.

RATES:

$275 Per Session
$660 for 3 Sessions

SPECIALTIES:

Heather Bienz, NAPCP photography mentor specializing in high-volume photography, headshots, schools, youth sports, and branding

Heather Bienz

Owner and Photographer, Heather Bienz Photography

Heather Bienz is an award-winning, published photographer, creative entrepreneur, and business mentor specializing in headshot, branding, and high-volume photography. Based in Fort Wayne, Indiana, she owns Heather Bienz Photography and leads a dedicated team of videographers, photographers, lighting specialists, hair and makeup artists, a graphic designer, and a business coordinator, and was voted Fort Wayne Magazine’s Best Photographer in 2024 and 2025. As an Ambassador for the National Association of Portrait and Child Photographers (NAPCP), Heather actively fosters a supportive local community of photographers committed to growing both their craft and their businesses. With a background in business marketing and extensive experience partnering with small businesses, schools, and organizations, she is known for her strategic approach to high-volume work, brand-driven storytelling, and exceptional client experience. Through her personalized, results-driven mentoring, Heather helps photographers refine their business strategy, pricing, workflows, marketing, and client experience, with a special focus on scalable systems for high-volume and branding work, empowering them with clarity, practical tools, and the confidence to build profitable, purpose-driven businesses that reflect their values and serve their clients well.

RATES:

$400 Per Session
$960 for 3 Sessions

SPECIALTIES:

Jennifer Kapala, NAPCP photography mentor for portfolio review, editing, course creation, marketing strategy, and work-life balance

Jennifer Kapala

Jennifer is a multidisciplinary photographer and arts leader whose work is rooted in narrative-driven, concept-based photography, exploring memory, identity, and human connection through carefully constructed visual storytelling that often uses low-light, atmospheric environments to create images that are both visually compelling and emotionally resonant. She brings a unique blend of creative and strategic expertise to her mentorship, informed by her leadership roles within the arts and cultural sector, including serving on the Board of Directors for the Exposure Photography Festival, where she contributes to governance, artist support initiatives, and long-term organizational development. With a strong understanding of both the creative and professional realities of working photographers, Jennifer specializes in portfolio development, editing, and creative direction, helping photographers move from individual images to cohesive, intentional bodies of work, while also mentoring on course creation, professional positioning, and building sustainable creative practices. Known for her clarity, honesty, and strategic approach, Jennifer works with photographers to refine their voice, strengthen their portfolios, build creative confidence, and maintain balance and long-term sustainability in their practice.

RATES:

$250 Per Session
$600 for 3 Sessions

SPECIALTIES:

Julie Hamlin, NAPCP photography mentor for brand photography, lifestyle direction, pricing strategy, storytelling, and client experience

Julie Hamlin

Owner and Photographer, Sacred Sage Photography

Julie Hamlin is the owner and photographer behind Sacred Sage Photography in Albuquerque, New Mexico, and an internationally award-winning, published photographer whose work spans portraits, branding, families, and love stories. Known for her warm approach and emotive visual style, she creates honest, deeply human imagery that translates real relationships and authentic moments into timeless photographs recognized across the global photography community. In addition to her celebrated portrait and family work, Julie is a trusted branding photographer for small businesses throughout New Mexico, crafting elevated lifestyle imagery, upscale headshots, product photography, and full visual identity libraries, while also contributing to major tourism campaigns that highlight the state’s vibrant culture and landscapes. With over a decade of industry experience, she is a dedicated educator and mentor, guiding photographers in strengthening their artistic vision, elevating client experience, and building sustainable creative careers through a balance of artistry and strategy rooted in small business and marketing expertise.

RATES:

$400 Per Session
$960 for 3 Sessions

SPECIALTIES:

Kristen Montgomery, NAPCP photography mentor for financial goal setting, tax ideas for business owners, and efficient workflows

Kristen Montgomery

Owner & Lead Photographer, Kristen Montgomery Photography | Owner & CERTIFIED FINANCIAL PLANNER TM, Be Financially Fit

Kristen has run a successful newborn and family photography business in Charlotte, North Carolina since 2012, bringing with her a unique background that bridges creative entrepreneurship and financial expertise. Prior to photography, she worked in the wealth management industry providing retirement and investment solutions to high net worth families and earned her CERTIFIED FINANCIAL PLANNER™ designation, meeting rigorous education, examination, experience, and ethical standards in comprehensive financial planning. She developed the Be Financially Fit program specifically for creatives, has spoken at ELEVATE in 2023, and has led multiple NAPCP member discussions. Grounded in the real-world challenges of running a photography business, Kristen translates complex financial strategies into practical, manageable steps that fit an unpredictable creative workflow, helping photography business owners make confident, informed decisions and build businesses that support both their art and long-term financial success.

RATES:

$275 Per Session
$660 for 3 Sessions

SPECIALTIES:

Lena Antaramian, NAPCP photography mentor specializing in pricing, client management, workflow, marketing, editing, and in-person sales

Lena Antaramian

Owner and Lead Photographer, Live Love Laugh Photos

Lena is an award-winning photographer and the owner of Live Love Laugh Photos, a boutique photography studio in Ridgewood, New Jersey, where she is known for lifestyle family photography with a fine art touch. She holds a degree in Computer Science, and her prior career as a business and IT consultant played a key role in establishing her studio in 2008 and shaping her passion for the business side of photography. Lena mentors photographers in all aspects of running a photography business, is widely recognized as an expert in pricing, and is deeply committed to helping photographers charge what they are worth. Her work has been featured in numerous publications, and she has made media appearances on outlets such as CBS New York and ON New Jersey, sharing her expertise in family photography. Lena has served as a judge for the 2024 NAPCP Image Competition and Family Photographers Master certification, was honored as NAPCP 2023 Photographer of the Year, and saw her images displayed in Times Square—one of the highlights of her career. Outside of photography, she enjoys walking her dog, playing pickleball, and traveling the world with her husband and teenage twins, camera in hand, having visited over 70 countries.

RATES:

$350 Per Session
$950 for 3 Sessions

SPECIALTIES:

Lyndsay McNiff, NAPCP photography mentor for off-camera flash lifestyle photos, brand photography, family, and lifestyle newborn photography

Lyndsay McNiff

Owner + Photographer at Lyndsay Hannah Photography

Lyndsay is a photographer, educator, and mentor based outside of Boston with over a decade of experience photographing families, newborns, brands, and elopements, and is known for blending creativity with a Type A level of organization and clear, confident communication. Over the past 11 years, she has developed a grounded, approachable teaching style rooted in real-world, day-to-day industry experience, and began mentoring photographers to help them create work they’re proud of while building businesses that genuinely support their lives. Through personalized 1:1 mentorship, Lyndsay meets creatives exactly where they are, offering a balanced mix of encouragement, accountability, and practical direction on topics ranging from pricing to lighting and posing for connection, all with a passion for helping photographers confidently take their business to the next level.

RATES:

$275 Per Session
$660 for 3 Sessions

SPECIALTIES:

Octavia Elease, NAPCP mentor for Showit website design, HoneyBook CRM setup and workflow automation, and Flodesk email marketing

Octavia Elease

Owner and Designer at Octavia Elease Designs

Octavia Elease is an educator and client experience strategist who helps photographers and creatives transform their digital chaos into streamlined, brand-aligned systems. With expert knowledge of Showit, HoneyBook, and Flodesk, she designs websites and workflows that are as functional as they are beautiful. Known for her encouraging, no-fluff approach, Octavia empowers entrepreneurs to simplify their backend, elevate their client experience, and reclaim their time. As a NAPCP mentor and trusted guide, she blends tech expertise with heart, helping business owners build brands that are joyful, efficient, and built to last.

RATES:

$397 Per Session
$992.50 for 3 Sessions

SPECIALTIES:

Valerie Eidson, NAPCP photography mentor for editing, pricing, indoor and outdoor sessions, off-camera flash, and website development

Valerie Eidson

Owner and Photographer at Valerie Eidson Photography

Valerie Eidson is an award-winning portrait photographer based in Asheville, NC, specializing in family and senior photography, with a passion for creating dreamlike composites in Photoshop. A photographer since 2016 and the 2024 NAPCP Photographer of the Year, she combines her background in digital media and fashion with over two decades of Photoshop experience to craft stunning, imaginative portraits. Valerie is also a dedicated educator, having taught for the Milky Way Online Family Retreat and spoken at the 2025 Lens and Light Summit. She’s passionate about community and loves sharing her knowledge to help others grow in their photography journey.

RATES:

$375 Per Session
$937.50 for 3 Sessions

SPECIALTIES:

Willy Wilson, NAPCP photography mentor for visual voice, creative direction, post-production workflow, branding, underwater, and photo projects

Willy Wilson

Photographer, Artist & Creative Mentor, Life Unstill Photography | Photographer, Artist & Creative Mentor, thewillywilson.com

Willy Wilson is a Denver-based photographer, artist, and educator with 16+ years of experience running Life Unstill Photography. Known for bold, award-winning portraits and a collaborative approach, she specializes in branding, senior portraits, and underwater photography. Her work is widely published, and she was named NAPCP Photographer of the Year (2022). Willy teaches, speaks, juries competitions, and mentors photographers with honest, thoughtful guidance to refine their visual voice, elevate competition work, and build sustainable creative practices.

RATES:

$250 Per Session
$600 for 3 Sessions

SPECIALTIES:

Is mentorship right for you?

Read our post explaining why using a mentor can help our business reach the next level. Not a member yet? Join today to have all of NAPCP’s resources in the palm of your hand.