Get ready, Ambassadors — it’s game on! This Black Friday through Cyber Monday, we’re challenging you to show your NAPCP spirit and bring new creatives into our amazing community.
From November 28 to December 2, share your affiliate link everywhere — on social, in your DMs, and through email — and watch your rewards grow! You’ll earn $20 cash for every new annual member who joins using your code. The competition closes Cyber Monday at midnight (EST), and the winner will be announced on December 3. Ready to rise to the challenge? Let’s see who can inspire the most new members to join the NAPCP family!
Promotional Imagery
We’ve made it easy for you to spread the word about our biggest event of the year! Click here to access a few promotional images and graphics you can use to promote our 50% off Black Friday Sale. Be sure to add your special Ambassador Discount Code to the Instagram Story graphic in the white box to get credit for your referrals!
Leaderboard and Referral Codes
You can also check your progress anytime! Click here to access the live document where you’ll find the leaderboard and your unique referral codes. Use this document to track your standing, share your code, and see how you stack up throughout the promotion.
Payment Form
Don’t forget to fill out our payment form with your Zelle or PayPal information so we can send you your rewards at the end of the contest! Completing the form ensures we have the correct details to process your payment for any successful referrals you’ve earned. Take a minute to fill it out now so you don’t miss out on your well-deserved payout!
HOW TO WIN
- Share your affiliate link on social, in DMs, and emails.
- Each new annual membership (Full Year) earns you $20 cash.
- The competition ends Cyber Monday at midnight EST — winner announced Dec 3!
Marketing Ideas & Copy
OPTION 1: IG FEED POST CAPTION
🚨 Black Friday Deal Alert! 🚨
For a limited time only, NAPCP memberships are 50% OFF a Full Year — that’s 12 months of resources, education, and inspiration at half the price!
If you’ve been waiting to join our incredible photography community, now’s your moment to save big and grow your craft.
Use my code [YOURCODE] when you join and help me win the Black Friday Challenge 👑
Join here ➡️ https://members.napcp.com/napcpapplication
#NAPCP #NAPCPCommunity #BlackFridayDeal #PhotographyLife
OPTION 2: STORY TEMPLATE TEXT
🎉 Black Friday Sale!
Get 50% OFF a Full Year NAPCP Membership!
That’s 12 months of education, mentorship, community, and inspiration — all for half the price.
Tap the link in my bio and use the code [YOURCODE] to join today.
Offer ends Cyber Monday!
#NAPCP #BlackFriday #PhotographyCommunity
💡 Bonus Tip: Add a countdown sticker to drive urgency — “Offer Ends Soon!”
OPTION 3: REEL / VIDEO PROMPT
Script Example
“Okay photographers — you don’t want to miss this! NAPCP is offering 50% off a Full Year of membership for Black Friday only!
That’s 12 months of mentorship, resources, challenges, and a seriously supportive community that’s helped me grow so much in my own business.”- or talk about what you love about the organization and how NAPCP has helped you.
Use my link or code [YOURCODE] to join”
EMAIL TEMPLATE
Subject: 50% Off a Full Year of NAPCP Membership — Black Friday Deal Inside!
Body:
Hey friend!
If you’ve ever thought about joining the NAPCP (National Association of Portrait and Child Photographers), now’s the perfect time!
For Black Friday only, you can get 50% off a Full Year NAPCP Membership — that’s 12 months of education, resources, challenges, and an amazing photography community for half the price!
Join here: https://members.napcp.com/napcpapplication
Use my code [YOURCODE] at checkout to save 50%!
This is for the annual membership option only and ends at midnight on Monday, Dec 2 — so don’t wait!
Let’s make 2026 your most creative, connected year yet.
xo,
[Your Name]
BONUS: DM OR EMAIL MESSAGE TO PHOTOGRAPHER FRIENDS
Hey!
I wanted to let you know that NAPCP is running a Black Friday sale — they’re offering 50% off a full year of membership through Dec 1!
I’ve loved seeing your work and connecting with you and I truly think you’d love being part of this community. It’s full of other amazing photographers that have helped me grow so much!
You can join here (https://members.napcp.com/napcpapplication) and enter code: [ADD PERSONAL CODE] for 50% off of a full year!
If you have any questions, just reply here — I’m happy to tell you more about it!
PROMOTIONAL TIMELINE
Before November 29 (Prep Week)
November 24 thru 27
- Finalize your visuals, captions, and email templates.
- Schedule social posts and stories in advance (use Meta Planner or Later).
- Plan at least one email + 2–3 social posts for the weekend.
- Add your affiliate code and clear CTA (“Join today and get 50% off your full-year membership!”).
Friday, November 28th (Black Friday Launch Day)
Theme: “It’s here!”
- Post #1 (Morning): Big announcement post about the 50% off sale + affiliate code.
- Story: Excited countdown or “it’s live!” with a link sticker.
- Email or DM: Send your photographer friends the main announcement — include what NAPCP membership means to you personally.
- Engagement tip: Comment on other ambassadors’ posts to help boost reach.
Saturday, November 29 (Social Proof + Reminder)
Theme: “Why I’m Part of NAPCP”
- Post #2: Share your personal testimonial — why you joined, your favorite perk (like mentorships, socials, or community), and how others can join using your link.
- Optional Reel/Story idea: “3 Reasons to Join NAPCP This Weekend Only”
Sunday, November 30 (Perks & Possibilities)
Theme: What You Get
Social Post/ Story:Thinking about joining NAPCP? Here’s what you get:
- Education that keeps you learning
- A community that lifts you up
- Recognition and opportunity to shine
Don’t miss out — 50% off a full year of membership ends Monday!
Monday, December 1 (Final Day Push)
Theme: Last chance!
Post #3 (Morning): “Today’s the last day to grab 50% off your full-year membership!”
Story: Add countdown sticker, urgency phrasing, and your link.
TIPS AND TRICKS FOR SUCCESS
- Tag @napcp and use campaign hashtags.
- Add a simple links to stories and posts: “Click the link to join!”
- If possible, record a short video or Reel sharing your experience — video always boosts conversions.