Introducing NAPCP's new Social Media Maven: Lisa Phillipson!

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Introducing NAPCP's new Social Media Maven: Lisa Phillipson!

I am so excited to introduce my long time friend and colleague, Lisa Phillipson, as NAPCP’s new Social Media Maven. This is a volunteer position with great responsibility, and Lisa is up for the challenge. She has already been hard at work behind the scenes with Twitter, Instagram, Pinterest, and Facebook, and we appreciate having her creative ideas and talent working for our team. Here is a little interview we did with Lisa so you can get to know her better. We know you will love her just as much as we do!

Tell us a little about you (when you started your biz, where you live, family, etc), interests?
I have been married 15 years to my husband, Andy, and we live in Smyrna, Georgia which is a suburb of Atlanta. We have three children under the age of 13 that keep us exceptionally busy! For fun you will find me playing tennis with friends as it is my ultimate escape and break from life. I make sure it is scheduled into most weeks no matter how busy I am. I’ve always had a great passion for photography and it became a focus point for me when my first child was born. Over the years I was encouraged by family and friends to pursue it as a profession and officially went into business for myself about 7 years ago. I spent many late nights trying to improve and learn as much as I could to make my business successful. I would have benefited greatly in the early years with an organization like NAPCP!


You’ve been a long term member, why are you so passionate about NAPCP?
I love the people of NAPCP and their willingness to share and give back to the world. In a changing industry, I think we need big doses of support and inspiration and that is just what the community of NAPCP strives to provide. The personal connections I have made through NAPCP are priceless. I want other members to have the same opportunities to engage and connect whether that be through retreats, online forums, local meet-ups or even social media. I mostly work my photography business alone but within NAPCP I get to be part of a team and have additional support when I need it.

What makes you most excited about this new volunteer position with NAPCP?
This is the perfect position for me as it melds together the things that I love so much. I am able to combine my marketing degree, love of social media, photography and the belief in NAPCP together as one! I have years of of a photography business under my belt to understand what many of our members face and I hope that I can be a big source of encouragement and support for them.
We think you are awesome with social media, how do you think this outlet can help NAPCP grow and serve our members better?
I am so excited to share and promote all of the great things that are going on within NAPCP. This is a very exciting time for the organization and I look forward to helping our members and the world know what we are doing to impact our industry positively. I hope NAPCP members are served by having easy ways of staying informed, inspired and being acknowledged for the wonderful things they are doing on their own. I encourage them to also look to us for content to share and use to build their own social media presence and marketing efforts.


What kinds of things can people do to keep engaged with NAPCP through social media?
Follow us! Interact with us! We are @napcp on Facebook, Pinterest and Instagram. On Twitter we are @napcp_tweets. Share your news and tag us so we are keeping up with you as well. Use the information we provide through Social Media to share with your own clients and educate them on what our business is all about. You can find helpful articles on Twitter and Facebook and we have wonderful ideas on our Pinterest boards to help with all areas of your business. Give us feedback. We always want to hear your ideas and how we can better serve you.
Are you going to need some help with this job (hint-hint?)
We would love to enlist NAPCP members already familiar and active with Social Media to volunteer a small amount of time to help us share what NAPCP is all about. We are looking for a few people to volunteer about 10-15 minutes, one day a week for a commitment of a couple of months. This is a really easy way to help if you are already using any form of Social Media for your own business on a regular basis. It will be a lot of fun and I can’t wait to give you all the details of what we will be doing together!


So, you heard her everybody, send a note to [email protected] if you are interested in joining Lisa’s Social Media team. As NAPCP continues to grow, we will need even more volunteer involvement from our members so please let us know if you have a talent you would like to share.

Crystal James
[email protected]
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