Rebranding a 14 Year Association: The National Association of Portrait and Child Photographers

Rebranding a 14 Year Association: The National Association of Portrait and Child Photographers

Over the last decade and a half, NAPCP has served its industry as the premier resource and community for child and family photography. As our community evolved, our organization felt our name needed to reflect that evolution. Recent surveys and conversations with our membership suggests the community is more than child and family photographers. Our members also specialize in branding photography, headshot photography, senior portrait photography, marketing photography, boudoir photography, bridal portrait photography, lifestyle photography and more.

It is with great pleasure that we announce the new name of NAPCP as The National Association of Portrait and Child Photographers.

What does this mean for the future of NAPCP?

Our association has long been a beacon of support, knowledge, and camaraderie for individuals like you. This change that reflects not just our commitment to adaptability but also our unwavering dedication to serving you, our valued members, throughout your evolving journeys.

This transformation opens up the doors for us to offer new and exciting Master Photographer Certifications (Brand Portraiture and Fine Art in 2024!), new categories in our esteemed image competitions, and new educational opportunities for portrait photographers.

Simply put, our new identity encapsulates the spirit of transformation and the dynamic nature of our community. We recognize that as individuals, you have embarked on diverse paths, explored new territories, and perhaps, redefined your professional or personal objectives over time. Our association aims to be your steadfast companion, offering resources, connections, and support no matter where your journey leads. This change ensures that you’ll always find a welcoming home within our community.

With our new name, we invite you to rediscover the boundless opportunities and connections awaiting you. Together, let’s continue to thrive, learn, and innovate.

Thank you for being an integral part of our journey. Here’s to a future filled with endless possibilities.

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